Go
live.
Step four: ads launch. We run a first optimisation check within the first 48–72 hours, watch delivery and early lead quality closely, and start feeding results back into targeting and creative.
What happens at launch
Launch is the start of the work, not the end of it.
- Campaigns switched on and delivery verified
- First 48–72 hour optimisation check
- Lead quality reviewed with you in week one
- Weekly reporting from there on
What to expect in week one
The first few days are a learning phase: cost per lead is noisy and one angle usually pulls ahead. We don't judge performance on day two — we judge it on the trend once the campaign has enough data.
- 01Launch
Ads live, tracking verified against a real test enquiry.
- 0248–72h check
Budget shifted to the winning angle, obvious waste cut.
- 03Week one review
We go through the first leads with you and tighten qualification.
Questions we get about this
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3 days to live ads. 100 leads in 90 days or your money back — if we don't deliver, we don't keep your money. No referrals, no cold calls, no guesswork.